The News

Expert Predictions for the Second Half of 2019
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The first half of 2019 saw the housing market (finally) start to shift away from being a seller’s market. While sellers are still holding a lot of sway, buyers are seeing prices drop and negotiating power rise. This is great news for first-time homebuyers, most of whom are millennials. Right now is a very good…

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Realogy Teams Up With Amazon to Simplify Home Buying Process
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The largest real estate company in the United States has teamed up with Amazon to create Turnkey, a new homebuying program that simplifies the process of finding and settling into a new home. Realogy is trusted and known for their brands Better Homes and Gardens Real Estate, Century 21, Coldwell Banker, ERA and Sotheby’s International…

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How Google is Changing Downtown San Jose
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It’s been no secret that tech giant, Google, has been buying up land in the San Jose area. Google has been planning on revamping the downtown train station and what, for years, has largely been an industrial area into a densely packed extension of downtown San Jose. The Mercury News recently published an article detailing…

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Housing rates in July
A Look at the Housing Market Halfway Through 2019
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Wow. Believe it or not, we are more than halfway done with 2019. With the slow start to the year, it seemed as though the housing market was not only going to slow down but could be in a turn for many in the housing industry to start panicking. With mortgage rates dropping, many people…

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Housing rates in July
Is a Rate Cut Coming?
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Could a summer rate cut be on it’s way? Believe it or not, June is over and July is already here. And it just might be the perfect time to lock in that rate. In a recent article from HousingWire.com, it states that traders in futures markets have signaled a 22.5% probability of a rate…

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Homebuilders Building Communities Not Just Homes
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Affordable housing is different throughout different housing markets in the US. What would be affordable housing in Phoenix would be different in a place like Des Moines. According to a new report from the Urban Land Institute, there has been very little home-building activity geared towards the middle-class price point. However, new evidence shows that many…

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Housing Market Correcting to More Sustainable Place
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Low levels of inventory over the past few years have taken a lot of potential homebuyers out of the housing market. More homes are now hitting the market and that is a good thing not only for home buyers, but it’s also good for home builders as well. There is a huge demand for first-time…

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Bay Area Transplants Continue to Move to Sacramento
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It’s a familiar tale many residents in Sacramento have come to know. Bay Area transplants continue to move to Sacramento. One of the latest examples is none other than California Gov. Gavin Newsom. His $3.7 million home in Fair Oaks has the single largest price tag for houses sold so far in 2019 in the…

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How to Correctly Decipher Real Estate Trends
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With the ever fluctuating real estate market, it can be difficult to tell what is a trend and what is just noise. To be successful, you must have a reliable list of sources that you can trust and know to be accurate. Members of the Forbes Real Estate Council, below, discuss some ways they recommend staying on…

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Homeownership A Strong Investment
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The American Dream of homeownership is still high on many Americans wishlist. Sixty-five percent of households nationwide view buying a home in their ZIP code as a good financial investment, according to the Federal Reserve Bank of New York’s 2019 Survey of Consumer Housing Expectations. Additionally, the majority of renter households are reporting they’d rather own…

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Sacramento Tops in Home Builds North of L.A.
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People are flocking to the state capitol and there are new homes to go with them. Last year, Sacramento experienced the most new home construction of any California city north of Los Angeles in 2018, according to the Sacramento Bee. In addition to job growth, increased wages, and a sound economy, many people are flocking…

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Millennial Homebuyers a Major Opportunity for US Housing Market
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Over the next five to ten years 3.1 million millennials are going to enter the age of typical first-time homebuyers. However, due to low inventory for homes, student debt, and delayed marriage (amongst other factors), almost 22% of millennials are returning home to live with their parents after college graduation. According to a recent analysis…

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