Builder Services

Home building is serious business and Builders need a real estate sales and marketing company with practical experience, proven results, accountability and a vision to understand viable home buying trends. The Advantage Group offers its Builder clients the following services to assure success in any market:

Builder Sales and Marketing Cost Savings Comparison


What We Offer…

What We Offer…

Project Analysis

  • Community Site evaluation
  • Market Area evaluation
  • Product evaluation
  • Architect consultation
  • Features and options recommendations
  • Target market analysis
  • Model complex plans and placement recommendation
  • Sales office and model complex merchandising recommendations
  • Premium recommendations
  • Pricing evaluation

Project Management

  • Sales team management and training
    Marketing budget implementation and management
  • Sign placement recommendations
  • Broker Co-Op program management
  • MLS placement and management
  • Sales/Homebuyer/Construction communication management
  • Contract package processing
  • Transaction escrow tracking
  • Lender coordination
  • Title company coordination

 

Pre-Sales Coordination

  • Sales staff hiring and training
  • Public report coordination
  • HOA documentation coordination
  • Marketing plan and budget development
  • Pricing recommendations
  • Contract package evaluation
  • Warranty/SB800
  • Disclosure evaluation
  • Option selection process evaluation

Market Intelligence Research

  • Market competition analysis
  • Market competition pricing comparison
  • Market competition pricing per sq. ft.
  • Market sales absorption rates
  • Area resale statistics
  • Executive Summary

Project Reporting

  • Weekly Builder customized sales reporting:
    • Community Sales Summary
    • Community Traffic Report
    • Escrow Tracking Report
    • Marketing & Inventory Checklist
    • Prospect Management Report